A question of particular importance in environmental policy is how to deliver eco-innovations with both private and social benefits. The question is even more important in emerging economies where pollution-intensive industries prevail and policies often favour growth over ecological concerns. This paper explores how four public incentives (regulation, taxes, subsidies and procurement of eco-innovations) and two private incentives (demand incentives and reputational concerns) contribute to the creation of private and social benefits from green (eco) innovations in emerging Central European economies. All six types of incentives have positive effects on the introduction of environmental innovations. Firms introduce innovations with benefits for end users only if they are accompanied by private benefits. The combination of regulation, procurement and financial incentives together with private incentives increase the likelihood of the introduction of environmental innovations with social benefits. This paper provides evidence-based recommendations for the management of environmental policies.

在环境政策中特别重要的一个问题是如何提供具有私人和社会效益的生态创新。在新兴经济体中，这个问题变得尤为重要，在新兴经济体中，污染密集型行业盛行，而政策往往更倾向于增长而不是生态问题。本文探讨了四种公共激励措施（法规，税收，补贴和生态创新的采购）和两种私人激励措施（需求激励措施和声誉关注）如何为新兴中欧的绿色（生态）创新创造私人和社会利益经济。所有六种激励措施都对引进环境创新产生积极影响。公司只有在带来私人利益的同时，才为终端用户带来带来利益的创新。结合法规，采购和财务激励措施以及私人激励措施增加了引入具有社会效益的环境创新的可能性。本文为环境政策的管理提供了基于证据的建议。