Based on cultivation theory, this study addresses television content as a core contributor to socialization processes in early childhood. The study involved an in-depth thematic analysis of early childhood socialization agents on television channels targeting young children. The analysis revealed young viewers are presented with a world saturated by supportive friendships but few and weak representations of adults. Friends dominate the boundary-free imaginary world at the center of televised narratives. Adults are often delegated to the plots’ margins and are rarely presented as authority figures. Implications are discussed in light of the child viewers’ developmental characteristics.

本研究基于培养理论，将电视内容视为幼儿社会化过程的核心贡献者。该研究涉及对针对幼儿的电视频道上的幼儿社会化代理进行深入的专题分析。分析显示，年轻观众所面对的世界充满了支持性的友谊，但成年人的表现却很少且薄弱。在电视叙事的中心，朋友们主宰着无边界的想象世界。成年人通常被委派到情节的边缘，很少作为权威人物出现。根据儿童观众的发展特征讨论了其中的含义。