ABSTRACT

This study aims to explore and ascertain the components of meal-sharing experiences with local foods of international travellers. This study offers insights into the factors influencing local food tourists’ evaluation of destination experiences of a sharing economy platform. A netnography approach is applied to understand the meal-sharing experience and 957 online reviews are examined which were posted on Eatwith by visitors who participated in the meal-sharing economy platform in Rome (Italy) between 2013 and 2020. Findings reveal seven components of meal-sharing experiences with local foods: authenticity, social interaction, local hospitality, awe, local culture, novelty, and servicescape. Findings show that participants can interpret their meal-sharing experience in different ways. To the authors’ knowledge, this is the first research that uses online reviews to explore and understand the meal-sharing experience with local foods. This study has unique theoretical contribution by exploring the components of meal-sharing experience with local foods, as well as practical implications for service providers in order to enhance their service and experience quality.

摘要

本研究旨在探索和确定国际旅行者分享当地食物的用餐体验的组成部分。本研究提供了影响当地美食游客对共享经济平台目的地体验评价的因素的见解。应用网络志方法来了解分餐体验，并检查了 2013 年至 2020 年间参与罗马（意大利）分餐经济平台的游客在 Eatwith 上发布的 957 条在线评论。调查结果揭示了膳食的七个组成部分- 分享当地美食体验：真实性、社交互动、当地热情好客、敬畏、当地文化、新颖性和服务景观。调查结果表明，参与者可以以不同的方式解释他们的用餐分享体验。据作者所知，这是第一项使用在线评论来探索和了解与当地食物分享用餐体验的研究。本研究通过探索与当地食物共享用餐体验的组成部分，具有独特的理论贡献，以及对服务提供者提高服务和体验质量的实际意义。