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The Siege of the Outsiders ALADI: The first Latin American design association and its discourse of resistance
Journal of Design History ( IF 0.3 ) Pub Date : 2020-08-28 , DOI: 10.1093/jdh/epaa036
Juan-Camilo Buitrago-Trujillo 1
Affiliation  

Abstract
This article on Latin American design history aims to contribute to studies in global design histories. The creation of ALADI (the Latin American Design Association), in 1978, involved the creation of a network between countries such as Mexico, Brazil, Argentina and Colombia and also the establishment of relationships between Latin American designers and international professional institutions such as the International Council of Societies of Industrial Design (ICSID). The article explains how these institutions boosted the influence of design practitioners in the region, how diverse positions regarding the social role of design within a regional context were debated, and how a certain definition of design was formulated. The asymmetrical relationships, between the periphery and the centre—between Latin America, western Europe and the United States—channelled into a discourse of resistance adopted by Latin American countries that aimed to reaffirm design as a tool for defending Latin American autonomy in the face of hegemonic onslaught, primarily by the Anglo-Saxon world. Based on exhaustive documentation and ethnographic work this article subscribes to the centre-periphery debates in design with a fundamental emphasis on the genealogy of the Latin American perception of the subject, a view so far not taken into account.


中文翻译:

围困局外人ALADI:第一个拉丁美洲设计协会及其抗辩性讨论

摘要
这篇有关拉丁美洲设计史的文章旨在为全球设计史的研究做出贡献。1978年成立了ALADI(拉丁美洲设计协会),其中涉及在墨西哥,巴西,阿根廷和哥伦比亚等国家之间建立网络,还建立了拉丁美洲设计师与国际专业机构(例如国际组织)之间的关系。工业设计协会理事会(ICSID)。本文解释了这些机构如何增强设计从业者在该地区的影响力,如何在区域性背景下辩论有关设计的社会角色的不同立场,以及如何制定某种设计定义。外围与中心之间(拉丁美洲之间)的不对称关系,西欧和美国-引入了拉丁美洲国家所采用的抵制话语,旨在重申设计作为面对霸权主义袭击(主要是盎格鲁-撒克逊世界)捍卫拉丁美洲自治的工具。基于详尽的文献资料和人种学研究,本文赞同中心周边设计方面的辩论,并从根本上侧重于拉丁美洲对该主题的看法的家谱研究,这一观点迄今尚未得到考虑。
更新日期:2020-08-28
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