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Why do people use mobile payment technologies and why would they continue? An examination and implications from India
Research Policy ( IF 7.5 ) Pub Date : 2021-03-26 , DOI: 10.1016/j.respol.2021.104228
Abhipsa Pal , Tejaswini Herath , Rahul De' , H. Raghav Rao

Mobile payment technology continues to spread across the globe, but its diffusion has not been uniform. Its low usage in developing economies is of particular concern to policymakers since this technology has the potential to enable financial inclusion. In this study, in order to develop policy interventions for greater usage, we comparatively analyze factors impacting actual usage and future use intention. India, with its uneven trajectory of mobile payments, gives us an appropriate field to investigate citizens’ usage behaviour. Considering users’ perceptions of both positive and negative attributes of the technology, we develop research models under the umbrella of the valence framework. We utilize technology affordances and constraints theory (TACT) to refine the research models through an understanding of various innovative uses. To test the valence-TACT models, we collect survey responses of 551 citizens across four Indian cities. The results from the models show how certain factors, such as convenience, reflection, and security, have different impacts on actual usage and future use intention, respectively. These findings have implications for critical issues like security, risk, and digital literacy, and can help in the design of policy recommendations for enhancing the use of mobile payments, thereby impacting financial inclusion for all. The valence-TACT model provides a theoretical contribution to mobile payment and innovation literature and also offers several policy insights.



中文翻译:

人们为什么使用移动支付技术,为什么会继续使用?印度的考察和启示

移动支付技术继续在全球范围内传播,但其传播尚未统一。由于该技术具有实现金融包容性的潜力,因此在发展中经济体中使用率低尤其引起决策者的关注。在本研究中,为了制定政策干预措施以扩大使用范围,我们比较分析了影响实际使用情况和未来使用意图的因素。印度的移动支付轨迹不平衡,为我们提供了一个调查公民使用行为的适当领域。考虑到用户对技术的积极和消极属性的看法,我们在价价框架下开发了研究模型。我们利用技术能力和约束理论(TACT)通过对各种创新用途的理解来完善研究模型。为了测试价-TACT模型,我们收集了印度四个城市中551名市民的调查反馈。这些模型的结果表明,某些因素(例如便利性,反射性和安全性)如何分别对实际使用和未来使用意图产生不同的影响。这些发现对安全,风险和数字素养等关键问题产生了影响,并且可以帮助设计政策建议以增强移动支付的使用,从而影响所有人的金融包容性。价-TACT模型为移动支付和创新文献提供了理论上的贡献,还提供了一些政策见解。分别对实际使用和未来使用意图有不同的影响。这些发现对安全,风险和数字素养等关键问题产生了影响,并且可以帮助设计政策建议以增强移动支付的使用,从而影响所有人的金融包容性。价-TACT模型为移动支付和创新文献提供了理论上的贡献,还提供了一些政策见解。分别对实际使用和未来使用意图有不同的影响。这些发现对安全,风险和数字素养等关键问题产生了影响,并且可以帮助设计政策建议以增强移动支付的使用,从而影响所有人的金融包容性。价-TACT模型为移动支付和创新文献提供了理论上的贡献,还提供了一些政策见解。

更新日期:2021-03-27
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