Purpose

This study aims to investigate the antecedents of the internationalisation strategy i.e., effectuation, causation and bricolage on the international performance of the firm.

Design/methodology/approach

In total, the study uses 138 peer-reviewed articles on effectuation, causation, effectual/causal decision-making logics and related issues such as the impact of antecedent factors of international strategy (i.e. effectuation, causation and bricolage) on the international performance of the firm.

Findings

Even though the theory of effectuation was formulated in 2001, to a large extent it has still not moved away from the realm of small entrepreneurial firms. The development of effectuation logic has accelerated in recent years, but the bulk of the research still focusses on small entrepreneurial firms rather than on the application of the theory in larger, non-entrepreneurial firms. Furthermore, effectuation theory would benefit from being developed into the realm of psychology and sociology.

Originality/value

This study offers a conceptual model on how effectuation, causation and bricolage influence internationalisation strategy, which, in turn, impacts the international performance of the firm. Furthermore, the study discusses the effectual logic for larger firms. The exponential growth of studies on effectuation during recent years, i.e. 2017 to the first quarter of 2020, shows that researchers have responded to calls by leading authors stating that effectuation theory is a field with great potential for further theoretical developments. This study presents a literature review of the critical issue of the engagement of internationalisation strategies with effectuation, causation, bricolage and the international performance of the firm compared to the earlier literature review for the period 2001–2016 by Matalamäki (2017) and Karami et al. (2019) on effectuation and internationalisation.

中文翻译：

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效果、因果关系和拼凑如何通过国际化战略影响公司的国际绩效：文献综述

目的

本研究旨在调查国际化战略的前因，即对公司国际绩效的影响、因果关系和拼凑。

设计/方法/方法

该研究总共使用了 138 篇同行评议的文章，内容涉及效果、因果关系、效果/因果决策逻辑和相关问题，例如国际战略的先行因素（即效果、因果关系和拼凑）对国际战略的国际绩效的影响。公司。

发现

尽管效应理论是在2001年提出的，但在很大程度上它还没有脱离小型创业公司的范畴。近年来，效应逻辑的发展加速，但大部分研究仍然集中在小型创业公司，而不是该理论在大型非创业公司中的应用。此外，效果理论将受益于发展到心理学和社会学领域。

原创性/价值

本研究提供了一个概念模型，说明影响、因果关系和拼凑如何影响国际化战略，进而影响公司的国际绩效。此外，该研究讨论了大公司的有效逻辑。近年来，即 2017 年至 2020 年第一季度，关于效应的研究呈指数增长，这表明研究人员已经响应了主要作者的呼吁，即效应理论是一个具有进一步理论发展潜力的领域。与 Matalamäki (2017) 和 Karami 在 2001-2016 年期间的早期文献综述相比，本研究对国际化战略的参与与公司的效果、因果关系、拼凑和国际绩效这一关键问题进行了文献综述。等。（2019）关于实施和国际化。