ABSTRACT

This study examines the role of school and family education in supporting individuals’ career path, specifically in the wine and wine tourism environments. To gain a more in-depth understanding of this dimension, key underpinnings of social learning and family social capital theory are considered. Owners and managers of 32 wineries from two emerging economies participated through face-to-face interviews. While there was general agreement regarding the significance of school education, the relevance of family education was perceived more strongly, including in instilling effort, values and codes of conduct, thus, influencing participants’ journey towards a managerial or ownership role in the wine industry. Assimilating earlier stages of one’s life, vicarious learning, self-efficacy, and family social capital were manifested through intrinsic principles, and were further enhanced through learning gained via work experience and continuous knowledge gathering. A model highlighting links between the empirical findings and the above theoretical underpinnings is proposed.

摘要

本研究考察了学校和家庭教育在支持个人职业发展道路中的作用，特别是在葡萄酒和葡萄酒旅游环境中。为了更深入地了解这一方面，我们考虑了社会学习和家庭社会资本理论的关键基础。来自两个新兴经济体的32个酒厂的所有者和管理者通过面对面的采访参加了会议。尽管就学校教育的重要性达成了普遍共识，但人们对家庭教育的重要性有了更强烈的认识，包括在灌输努力，价值观和行为守则方面，从而影响了参与者在葡萄酒行业中扮演管理者或主人翁角色的过程。吸收人生的早期阶段，替代学习，自我效能感，家庭社会资本和家庭社会资本是通过内在原则体现出来的，而通过工作经验和不断的知识积累而获得的学习则进一步增强了这种价值。提出了一个强调经验发现和上述理论基础之间联系的模型。