Purpose

The purpose of this study is to understand the residents’ perception towards environmental, social, cultural and economic impacts of tourism development in Kashmir.

Design/methodology/approach

The research instrument containing 27 items pertaining to six variables is adopted from the literature. A mix-method survey approach is used to solicit residents’ perceptions regarding environmental, social, cultural and economic impacts of the current level of tourism development. A total of 326 useful responses were subjected to descriptive statistics, analysis of variance (ANOVA) and post hoc analysis using SPSS (Version 22.0).

Findings

In general, the negative and positive impacts of tourism development are well perceived by the residents. The results indicate that the residents display positive perception regarding economic impacts, however, social and environmental impacts are negatively perceived. Furthermore, barring level of education, the study found no significant difference in the residents’ perception towards tourism impacts (environmental, social, cultural, economic, quality of life and cost of living).

Research limitations/implications

The paper identifies perceived impacts and issues of tourism development thereby, proposing possible mitigating measures. Also, the study identifies the need to develop a comprehensive policy framework addressing the issues related to the resident’s negative feelings towards tourism impacts. Further, the study envisages the need for engaging residents in developing a progressive and participatory planning process for future tourism activities in the area.

Social implications

The study offers critical social implications for city tourism development. It suggests a community-based approach should be adopted to sensitize residents about the positive benefits of tourism.

Originality/value

The study is a novel attempt concerning residents’ residents perceptual differences towards tourism impacts. Furthermore, this study investigated socio-cultural impacts of tourism under two separate categories for better understanding. in doing so, this study provides finer understanding of perception of residents towards tourism impacts in Indian context. The findings of the study will prove critical for different stakeholders in developing future tourism framework and policies in the region.

中文翻译：

---

居民对克什米尔旅游影响的看法

目的

本研究的目的是了解居民对克什米尔旅游业发展的环境、社会、文化和经济影响的看法。

设计/方法/方法

研究工具包含 27 个项目，涉及 6 个变量。使用混合方法调查方法来征求居民对当前旅游发展水平的环境、社会、文化和经济影响的看法。使用 SPSS（22.0 版）对总共 326 个有用的回答进行了描述性统计、方差分析 (ANOVA) 和事后分析。

发现

总体而言，旅游发展的负面和正面影响为居民所熟知。结果表明，居民对经济影响表现出积极的看法，然而，对社会和环境影响的看法却是消极的。此外，除教育水平外，该研究发现居民对旅游影响（环境、社会、文化、经济、生活质量和生活成本）的看法没有显着差异。

研究限制/影响

本文确定了旅游发展的感知影响和问题，从而提出了可能的缓解措施。此外，该研究确定了制定综合政策框架的必要性，以解决与居民对旅游影响的负面感受相关的问题。此外，该研究设想需要让居民参与制定该地区未来旅游活动的渐进式和参与性规划过程。

社会影响

该研究为城市旅游发展提供了重要的社会意义。它建议应采用以社区为基础的方法，让居民了解旅游业的积极利益。

原创性/价值

该研究是一项关于居民居民对旅游影响的感知差异的新尝试。此外，本研究调查了旅游在两个不同类别下的社会文化影响，以更好地理解。通过这样做，本研究可以更深入地了解居民对印度背景下旅游影响的看法。研究结果将证明对不同利益相关者在该地区制定未来的旅游框架和政策至关重要。