Purpose

An essential requirement for tourism planning and policymaking is to review past strategies. The development of future roadmaps depends on a robust strategy validation process. The research analyses the technology strategies in Goa from 1962–2017 and highlights the impact of technology on tourism in Goa.

Design/methodology/approach

The paper presents a unique methodology that integrates tourism area life cycle (TALC) and Mintzberg’s strategy analysis framework to evaluate strategies at a tourism destination.

Findings

The findings show that most technological advancements have taken place during the period 1989–2008. Both deliberate and emergent strategies were identified. Development of technology altered the type of tourism practiced in Goa. The use of internet facilitated the growth of tourism.

Research limitations/implications

This study clarifies the styles of public planning for tourism. It provides the foundation for strategic planning process.

Practical implications

Effective and efficient use of policy through technology road mapping can aid in co-creating a sustainable tourism destination for the future.

Social implications

The strategic evaluation framework can be used in any tourism destinations to identify past strategies and assess its impact on the future.

Originality/value

The paper presents a unique methodology that integrates TALC and Mintzberg’s strategy analysis framework to evaluate strategies at a tourism destination. The research proposes a strategic evaluation process that recognizes past strategies to validate the strategic analysis process.

中文翻译：

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评估可持续旅游业规划的技术战略

目的

旅游规划和决策的基本要求是回顾过去的策略。未来路线图的开发取决于强大的策略验证过程。该研究分析了1962-2017年果阿的技术战略，并强调了技术对果阿旅游业的影响。

设计/方法/方法

本文提出了一种独特的方法，该方法整合了旅游区生命周期（TALC）和Mintzberg的策略分析框架来评估旅游目的地的策略。

发现

调查结果表明，大多数技术进步都是在1989-2008年期间发生的。确定了蓄意策略和紧急策略。技术的发展改变了果阿实行的旅游业类型。互联网的使用促进了旅游业的发展。

研究局限/意义

这项研究阐明了旅游业公共规划的风格。它为战略规划过程提供了基础。

实际影响

通过技术路线图有效而有效地使用政策可以帮助共同创建未来的可持续旅游目的地。

社会影响

战略评估框架可用于任何旅游目的地，以识别过去的战略并评估其对未来的影响。

创意/价值

本文提出了一种独特的方法，该方法结合了TALC和Mintzberg的策略分析框架来评估旅游目的地的策略。该研究提出了一种战略评估过程，该过程应认可过去的战略以验证战略分析过程。