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Corporate Hinduism: An argument for attention to sites of authority in a nascent field of research1
Religion Compass Pub Date : 2020-12-23 , DOI: 10.1111/rec3.12387
Deonnie Moodie 1
Affiliation  

This article takes stock of existing scholarly literature on corporate Hinduism and charts a course for future studies of the same. So far, this literature has focused on business gurus who deploy Hindu texts and ideas in order to justify, organize, and lend meaning to business practices centered around knowledge work in the corporate sector both in India and globally. I argue that further scholarship should pay closer attention to the sites and institutions whereby these gurus gain their authority as well as their platform. These now include business schools, research centers, and corporations. Such a focus reveals that corporate spaces are increasingly becoming loci of authority for the production of new forms of religion.

中文翻译:

公司印度教:关于在新兴研究领域中关注权威场所的论点1

本文总结了有关公司印度教的现有学术文献,并为以后的研究绘制了课程。到目前为止,这些文献都集中于商务大师,他们运用印度教文本和思想来证明,组织和赋予以印度和全球公司领域知识工作为中心的商业实践意义。我认为,进一步的学术研究应更加关注这些大师获得权威和平台的场所和机构。现在,这些机构包括商学院,研究中心和公司。这样的焦点表明,公司空间越来越成为生产新宗教形式的权威场所。
更新日期:2020-12-23
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