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Importance—Satisfaction Analysis of Deer Management Cooperative Members
Wildlife Society Bulletin ( IF 1.5 ) Pub Date : 2021-03-11 , DOI: 10.1002/wsb.1158
Hunter P. Pruitt 1 , B. Bynum Boley 1 , Gino J. D'angelo 1 , Brian P. Murphy 2 , Mark D. Mcconnell 3
Affiliation  

Our study explored the utility of using Importance‐Satisfaction Analysis (ISA) to identify critical attributes to deer management cooperative (DMC) member satisfaction. With white‐tailed deer (Odocoileus virginanus) management by landowners becoming an increasingly popular conservation tool, DMCs represent an approach by private landowners and hunters to collaboratively improve deer herds and hunting quality. Deer management cooperatives are a group of landowners and hunters voluntarily working together to improve the quality of wildlife, habitat, and hunting experiences on their collective acreage. Deer management cooperatives show promise in providing dual benefits to hunter satisfaction and large‐scale conservation efforts such as increasing habitat connectivity. Heterogeneity of satisfaction for deer hunting is well‐documented and DMC member satisfaction is an important factor in member retention and recruitment. We surveyed 2,817 members of 45 DMCs across five states (Georgia, Michigan, Missouri, New York, and Texas) using ISA methodology to better understand their satisfaction with their experience. Hunters’ responses (n = 459) to the 22 attributes measured were segmented by their divergent motivations for DMC membership, resulting in four unique clusters for comparison (Solitude Members, Social Members, Representative Members, and Quality Harvest Members). Our results indicated that motivations for membership influenced importance and satisfaction ratings, further elucidating that multiple types of hunters and members exist within DMC networks. Areas of agreement among the four DMC clusters were the need for Neighbors to follow Quality Deer Management practices, that DMCs are performing well on members Seeing deer and Co‐op members sharing similar harvest goals, and that Preventing crop damage and the Lease value of the DMC property are low priorities. However, there was little agreement in quadrant placement among the four membership clusters for the remaining 17 attributes indicating the importance of DMCs understanding their individual members’ motivations for joining. By retaining satisfied members, DMCs can continue to provide the hunting quality expected as well as the tangential conservation benefits. © 2021 The Wildlife Society.

中文翻译:

重要性—鹿管理合作社成员的满意度分析

我们的研究探索了使用重要性满意度分析(ISA)来确定鹿管理合作社(DMC)成员满意度的关键属性的实用性。与白尾鹿(Odocoileus virginanus)土地所有者的管理已成为一种越来越流行的保护工具,DMC代表着私人土地所有者和猎人共同合作改善鹿群和狩猎质量的一种方法。鹿管理合作社是一群土地所有者和猎人自愿合作组成的团体,以提高野生动植物的质量,栖息地和在其集体耕地上的狩猎经验。鹿管理合作社在为猎人的满意度和大规模保护工作(例如增加栖息地的连通性)提供双重好处方面显示出希望。猎鹿满意度的异质性有据可查,而DMC成员满意度是保留和招募成员的重要因素。我们调查了五个州(乔治亚州,密歇根州,密苏里州,纽约州,和德克萨斯州)使用ISA方法来更好地了解他们对自己的经验的满意度。猎人的回应(ñ = 459)的22个属性按其DMC成员资格的不同动机进行了细分,从而形成了四个独特的比较组(自尊成员,社会成员,代表成员和质量收获成员)。我们的结果表明,成员动机影响了重要性和满意度,进一步阐明了DMC网络中存在多种类型的猎人和成员。四个DMC集群之间达成协议的领域包括:邻居必须遵循质量鹿管理规范; DMC在成员身上表现良好;看到鹿和合作社成员具有相似的收获目标;以及防止作物受损和保护动物的租赁价值。 DMC属性的优先级较低。然而,对于其余17个属性,四个成员群集之间的象限位置几乎没有一致,这表明DMC理解其个人成员加入动机的重要性。通过保留满意的成员,DMC可以继续提供预期的狩猎质量以及切线保护利益。©2021野生动物协会。
更新日期:2021-03-31
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