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What motivates the adoption of green restaurant products and services? A systematic review and future research agenda
Business Strategy and the Environment ( IF 12.5 ) Pub Date : 2021-03-02 , DOI: 10.1002/bse.2755
Arun T. M. 1 , Puneet Kaur 2, 3 , Alberto Ferraris 4, 5 , Amandeep Dhir 3, 6, 7
Affiliation  

Issues regarding green restaurants have received significant scholarly and practitioner attention in the last decade, particularly concerning why consumers adopt green restaurants. Although several reviews exist on green hospitality, a comprehensive review of the literature on consumers' green restaurant adoption is currently lacking. The following systematic literature review examines 50 research studies published on the consumer adoption of green restaurant services to address this gap accordingly. Through a detailed content analysis, the research profile and thematic analysis are presented. The review further identifies four key thematic foci: (a) consumer behavior variables studied, (b) antecedents internal to the consumer, (c) antecedents due to the perception of external factors, and (d) moderators. Limitations and gaps from each of the themes are offered with potential future research questions. The novelty of the review lies in the development of a “green restaurant adoption research framework” that cuts across multiple theoretical perspectives to summarize why consumers adopt green restaurant services.

中文翻译:

是什么促使采用绿色餐厅产品和服务?系统的审查和未来的研究议程

在过去的十年中,有关绿色餐厅的问题在学者和从业人员中引起了极大的关注,特别是在消费者为什么选择绿色餐厅方面。尽管对绿色款待有一些评论,但是目前缺乏对消费者绿色餐厅采用的文献的全面评论。以下系统的文献综述考察了针对消费者采用绿色餐厅服务而发表的50项研究,以相应地弥补这一差距。通过详细的内容分析,提出了研究概况和主题分析。审查进一步确定了四个关键的主题焦点:(a)研究过的消费者行为变量,(b)消费者内部的前因,(c)由于对外部因素的感知而产生的前因,以及(d)主持人。每个主题的局限性和不足之处可能会带来潜在的未来研究问题。该评价的新颖之处在于开发了“绿色餐厅采用研究框架”,该框架跨越了多个理论视角,总结了消费者为什么采用绿色餐厅服务。
更新日期:2021-05-03
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