This empirically based article examines guides’ knowledge and skills acquisition. Using two cultural tourism attractions in New Zealand as field sites, the focus is on guides in cultural tourism contexts. Twenty-one semistructured in-depth interviews with guides and managers were conducted and analyzed using a social constructivist perspective. This article is thus among the first to add the voices of (Indigenous) guides to the discussions of guide knowledge acquisition and learning. The relevance of previous personal experience of guides, conceptualized as informal experiential (practice-based) learning and lifelong learning, is identified as critical in guided tour content selection and delivery, as well as in engagement with participants of a guided tour experience. Implications address power relationships, ownership of information and stories, and credibility of a message in (Indigenous) cultural tourism; the need to focus on recruitment of guides, and a call for perceiving guides as humans with a sophisticated, demanding, interpersonal role.

这篇基于经验的文章探讨了向导的知识和技能习得。以新西兰的两个文化旅游景点为现场站点，重点是文化旅游环境中的指南。使用社会建构主义的观点对二十一个与向导和管理者进行的半结构化深度访谈进行了分析。因此，本文是第一篇在指南知识获取和学习的讨论中加入（土著）指南之声的人。被认为是非正式的体验式（基于实践的）学习和终身学习的先前个人指南经验的相关性对于导游内容的选择和交付以及与导游经验参与者的参与至关重要。涵义涉及权力关系，信息和故事的所有权，信息在（土著）文化旅游中的可信度；需要着重于招聘指南，并呼吁将指南作为具有复杂，苛刻的人际关系角色的人类来感知。