A growing body of literature recognises the crucial role played by immigrant entrepreneurs. However, certain socio-cultural barriers adversely affect their businesses in rural areas. Thus, this article examines the socio-cultural barriers facing immigrant entrepreneurs in Lincolnshire. Eleven semi-structured interviews were held with businesses owned by immigrants from diverse ethnic backgrounds. The findings identified migrant ethnocentrism, stereotypes, cultural differences and language differences as key socio-cultural barriers adversely affecting immigrant businesses in Lincolnshire. The research found that immigrant enterprises experienced growth issues, not just owing to the size of the market but also due to issues of embeddedness in the socio-economic nomenclature. The study found mixed embeddedness to be key to immigrant entrepreneurial success. This involves immigrant adaptation to develop relational embeddedness with the hosts, involvement with its social, structural and institutional frameworks. The study contributes to our understanding of the role of social, relational, structural and institutional embeddedness in steering fertile approaches to immigrant entrepreneurship in rural England which has been under-researched.

越来越多的文献认识到移民企业家所起的关键作用。但是，某些社会文化障碍会对他们在农村地区的业务产生不利影响。因此，本文探讨了林肯郡移民企业家面临的社会文化障碍。对来自不同种族背景的移民所拥有的企业进行了十一次半结构化访谈。调查结果表明，移民民族中心主义，刻板印象，文化差异和语言差异是对林肯郡移民企业产生不利影响的主要社会文化障碍。研究发现，移民企业经历了增长问题，这不仅是因为市场规模大，还在于社会经济术语中的嵌入性问题。该研究发现，混合包容性是移民企业家成功的关键。这涉及移民适应，以发展与东道国的关系嵌入度，参与其社会，结构和制度框架。这项研究有助于我们理解社会，关系，结构和制度的嵌入性在引导肥沃的英格兰农村移民创业方法中的作用。