This paper presents empirical evidence on the adoption, implementation and the perceived effectiveness of quality management in teaching and learning in German higher education institutions. Theoretically, the article combines two new institutionalist approaches: institutional isomorphism and institutional entrepreneurship. Empirically, the study refers to qualitative interview data and quantitative survey data. The analysis reveals that isomorphism is a leading driver behind the adoption of quality management in German higher education institutions, whereas institutional entrepreneurship plays an important role in quality management implementation. While isomorphism can be regarded as a conclusive reason behind the absence of a perception of quality management’s effectiveness, institutional entrepreneurship may function as a corrective towards the overall negative impact of isomorphic conformity by institutionalizing quality management in a sustainable manner.

中文翻译：

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制度同构、创业精神和有效性：德国教学质量管理的采用和实施

本文提供了德国高等教育机构在教学和学习中采用、实施和感知质量管理的经验证据。从理论上讲，本文结合了两种新的制度主义方法：制度同构和制度创业。根据经验，该研究指的是定性访谈数据和定量调查数据。分析表明，同构是德国高等教育机构采用质量管理的主要驱动力，而机构创业在质量管理实施中起着重要作用。虽然同构可以被视为缺乏对质量管理有效性感知的决定性原因，