Post-Millennials have exhibited decreasing levels of news usage but increased consumption of news via social media, more pronounced than the changes in older cohorts. These changes raise questions about the role of media skepticism and the recognition and evaluation of journalists and nonjournalist information sources. This study employs an experimental design to examine how media branding influences Post-Millennials’ assessments of credibility, objectivity, and evaluations of the individual and information presented on a Twitter feed. Results demonstrate the continued value and weight of traditional news sources while at the same time providing insight into the limits and boundaries of actors within those systems.

中文翻译：

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明星记者也不能发表意见

后千禧一代的新闻使用水平下降，但通过社交媒体对新闻的消费增加，这比老年群体的变化更为明显。这些变化引发了关于媒体怀疑论的作用以及对记者和非新闻信息来源的认可和评价的问题。本研究采用实验设计来检验媒体品牌塑造如何影响后千禧一代对可信度、客观性以及对个人和 Twitter 提要上呈现的信息的评估的评估。结果证明了传统新闻来源的持续价值和重要性，同时提供了对这些系统中参与者的限制和界限的洞察。