In this article, we examine the phenomenon of Tall Poppy syndrome (TPS) in relation to entrepreneurship in New Zealand. TPS is based on the concept that some peoples’ success elevates or distinguishes them from others, resulting in envy from others. TPS has been highlighted as an important element of New Zealand’s culture. This may clash with government initiatives, which often focus on building a high profile for aspirant entrepreneurs. In this article, we carry out a qualitative study into 11 such ‘celebrity’ entrepreneurs in New Zealand. The key question of our study is how being held up as a celebrity affects their practice. By introducing the celebrity element into our study, we contribute further understanding about the processes of social legitimacy for entrepreneurs. This has important implications for policy and practice, because if entrepreneurs are ‘allowed’ to be successful, this may encourage them to influence another generation of entrepreneurs to challenge TPS.

中文翻译：

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在高罂粟综合症环境中使创业成功合法化：新西兰名人企业家的经验教训

在本文中，我们研究了与新西兰创业相关的高罂粟综合症 (TPS) 现象。TPS 是基于某些人的成功提升或将他们与其他人区分开来的概念，从而导致其他人的嫉妒。TPS 已被强调为新西兰文化的一个重要元素。这可能与政府举措相冲突，政府举措往往侧重于为有抱负的企业家建立高知名度。在本文中，我们对新西兰 11 位这样的“名人”企业家进行了定性研究。我们研究的关键问题是成为名人如何影响他们的实践。通过将名人因素引入我们的研究，我们有助于进一步了解企业家的社会合法性过程。这对政策和实践具有重要意义，