In this article I examine the history of the popular “Mexican”-themed South Carolina rest stop, “South of the Border,” in the 1950s and 1960s. By turning to the cultural history of this understudied attraction, I demonstrate that, prior to large-scale migration to the “Nuevo South,” white southerners were developing and transforming racial scripts about Mexicanness. While at the rest stop, white southerners and visitors donned “Mexican” costumes and affected mock accents in order to “play Mexican”—an activity that mitigated anxieties produced by the postwar transformations of the region and helped solidify whiteness during the demise of Jim Crow. The racial formations produced at South of the Border show that white southerners were not simply consuming national ideas about race—they were also generating new racial ideologies that were regionally specific.

中文翻译：

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成为佩德罗：在边境以南“扮演墨西哥人”

在这篇文章中，我研究了 1950 年代和 1960 年代流行的以“墨西哥”为主题的南卡罗来纳州休息站“边境以南”的历史。通过转向这个未被充分研究的景点的文化历史，我证明，在大规模迁移到“新南方”之前，南方白人正在发展和改变关于墨西哥人的种族文字。在休息站，南方白人和游客穿上“墨西哥”服装并假装口音，以“扮演墨西哥人”——这项活动减轻了该地区战后转型所产生的焦虑，并在吉姆·克劳 (Jim Crow) 去世期间帮助巩固了白人.