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Bridging the Cultural Gap: Hyundai Card and GE Capital
Asian Case Research Journal ( IF 0.1 ) Pub Date : 2018-07-20 , DOI: 10.1142/s0218927518500050
Jee Hoon Lee 1
Affiliation  

In 2004 and 2005 GE invested about 1.3b USD in Hyundai Card and Hyundai Capital in a deal that saw them become the 2nd largest shareholder of each company. At that time, the two Hyundai-owned companies had been significantly affected by the credit card crisis in Korea and both were in dire need of capital in order to normalize their operations. After forming a joint venture with GE, Hyundai Card and Hyundai Capital experienced a cultural clash between GE’s principle-oriented culture and Hyundai’s speed-orientated culture. Nevertheless, Hyundai Card and Hyundai Capital overcame these difficulties and created synergetic processes in a way that sees it defined as being one of GE’s most successful foreign joint venture cases. The joint venture between GE and Hyundai is not just simply a combination of financial assets, it is a tight bond that reflects the chemical fusion that can exist between corporate culture and people.

中文翻译:

弥合文化鸿沟:现代卡和通用电气资本

在 2004 年和 2005 年,通用电气在一项交易中向现代卡和现代资本投资了大约 1.3 亿美元,使他们成为每家公司的第二大股东。当时,这两家现代旗下的公司受到韩国信用卡危机的严重影响,都急需资金以正常化运营。现代卡与现代资本在与通用电气成立合资企业后,经历了通用电气原则文化与现代速度文化之间的文化冲突。然而,现代卡和现代资本克服了这些困难,创造了协同流程,被视为通用电气最成功的外国合资案例之一。GE与现代的合资不仅仅是简单的金融资产组合,
更新日期:2018-07-20
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