The Italian debate over gender inclusivity has recently been dominated by a ubiquitous term: ideologia del gender. This expression has been used extensively by a galaxy of reactionary forces to thwart the implementation of gender-mainstreaming policies. Recent research has shown that similar anti-gender manifestations have mushroomed across Europe, with discursive elements which recall the Italian anti-gender narrative. This article first sets Italian anti-genderism within a broader transnational movement. Second, through a feminist critical analysis of Italian anti-gender discourse, it shows that ideologia del gender should be interpreted as a new rhetorical device used to reaffirm gender-based prejudice in Italy and other European countries. Third, drawing on the work of Wolfgang Welsch (1999), the paper discusses whether this movement can be interpreted as a transcultural phenomenon, and suggests a transcultural model of culture as the antidote to the anti-gender backlash.

中文翻译：

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性别意识形态：对现象的跨文化理解

意大利关于性别包容性的辩论最近被一个无处不在的术语所主导：性别意识形态. 这一表述已被众多反动势力广泛使用，以阻挠性别主流化政策的实施。最近的研究表明，类似的反性别表现在整个欧洲如雨后春笋般涌现，其话语元素让人想起意大利的反性别叙事。本文首先将意大利的反性别主义置于更广泛的跨国运动中。其次，通过对意大利反性别话语的女权主义批判分析，它表明：性别意识形态应该被解释为一种新的修辞手段，用于重申意大利和其他欧洲国家基于性别的偏见。第三，借鉴沃尔夫冈·韦尔施（Wolfgang Welsch，1999）的工作，本文讨论了这一运动是否可以被解释为一种跨文化现象，并提出了一种跨文化的文化模式作为反性别反弹的解毒剂。