Author(s): Henry, CP | Abstract: © 2020 by Johns Hopkins University Press. The use of celebrities as endorsers of causes and even political candidates has become ubiquitous in modern culture. Aided by the rise of mass and social media the impact of celebrity on the organizations that use their power is seldom examined. This work critically reviews the role celebrity played in one of the first and largest events of its kind—Amnesty International’s Human Rights Now! global tour of rock musicians in 1989. It analyzes both the short-term human rights goals of the tour and the long-term influence the tour had on organizational culture.

中文翻译：

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名人作为政治资源：现在的人权！活动

作者：亨利，CP | 摘要：© 2020 约翰霍普金斯大学出版社。使用名人作为事业甚至政治候选人的代言人已经在现代文化中无处不在。在大众媒体和社交媒体兴起的帮助下，名人对使用其权力的组织的影响很少被研究。这项工作批判性地回顾了名人在此类活动中最早也是规模最大的活动之一——国际特赦组织的人权活动中所扮演的角色！1989 年摇滚音乐家全球巡演。它分析了巡演的短期人权目标和巡演对组织文化的长期影响。