There is an increasing amount written on the decline of professional journalism around the world. One of the factors that are used to illustrate the decline of journalism is the interaction and collaboration between journalists and public relations (PR) practitioners in the production of mass media news content. On a theoretical and conceptual level, the aims and goals of the two professions are quite different, even though there are a number of superficial similarities between these forms of mass communication. Studies of the interaction between journalism and PR in the United States reveal a certain underlying tension, yet simultaneous mutual dependency. An indicative survey was conducted across different cities in the Russian Federation to understand the perception of professional journalists and PR practitioners on the current level of interaction between their professions. The answers were remarkably similar and reveal a deep concern for the direction of journalism, which many viewed as being subordinated to PR.

中文翻译：

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俄罗斯新闻与公共关系的互动：自我认知

关于世界范围内专业新闻业衰落的报道越来越多。用来说明新闻业衰落的因素之一是记者与公共关系 (PR) 从业者在制作大众媒体新闻内容时的互动与合作。在理论和概念层面上，这两种职业的目的和目标是完全不同的，尽管这些大众传播形式之间存在许多表面上的相似之处。对美国新闻业与公关之间互动的研究揭示了某种潜在的紧张关系，但同时又相互依赖。在俄罗斯联邦的不同城市进行了一项指示性调查，以了解专业记者和公关从业人员对其职业之间当前互动水平的看法。答案非常相似，并揭示了对新闻业方向的深切关注，许多人认为新闻业从属于公关。