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The Need for Cross-Cultural Communication Instruction in U.S. Business Communication Courses
Business and Professional Communication Quarterly ( IF 1.4 ) Pub Date : 2020-02-19 , DOI: 10.1177/2329490620903730
Margaret Garnett Smallwood 1
Affiliation  

U.S. undergraduate business communication (BCOM) classes teach students workplace communication fundamentals, but may not build the cross-cultural communication (CCC) skills that learners will need in today’s global workplace. This project surveyed BCOM instructors and students about the importance of including cross-cultural material in BCOM classes. While all instructors considered it at least moderately important to include CCC material, most covered the subject briefly. Students showed interest in receiving CCC training in their BCOM courses but received limited information about it in their classes. Incorporating CCC comprehensively and systematically into BCOM classrooms may help students become competent intercultural communicators.

中文翻译:

美国商务传播课程中跨文化交流教学的必要性

美国本科商务沟通 (BCOM) 课程教授学生工作场所沟通的基础知识,但可能无法培养学生在当今全球工作场所所需的跨文化沟通 (CCC) 技能。该项目调查了 BCOM 教师和学生关于在 BCOM 课程中包含跨文化材料的重要性。尽管所有教师都认为包含 CCC 材料至少具有中等重要性,但大多数教师都简要介绍了该主题。学生对在 BCOM 课程中接受 CCC 培训表现出兴趣,但在课堂上获得的相关信息有限。将 CCC 全面系统地融入 BCOM 课堂,可以帮助学生成为称职的跨文化交流者。
更新日期:2020-02-19
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