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The Language of LinkedIn: Popular Publications, the Gender Gap, and Pedagogy
Business and Professional Communication Quarterly ( IF 1.4 ) Pub Date : 2019-08-18 , DOI: 10.1177/2329490619867458
Sarah E. Moore 1
Affiliation  

Business communication instructors can improve their own instruction about networking online given further understanding of the gender gap among LinkedIn users. An analysis of the rhetoric of magazine advice articles finds gendered differences in the representation of LinkedIn to readers. Examining how publications talk about LinkedIn leads to guidance on how instructors can discuss LinkedIn and gender in the classroom. The article suggests instructors can modify or create assignments to address potential gender usage patterns.

中文翻译:

LinkedIn 的语言:流行出版物、性别差距和教学法

鉴于对 LinkedIn 用户之间的性别差距的进一步了解,商务沟通讲师可以改进他们自己的在线网络教学。对杂志建议文章修辞的分析发现,LinkedIn 对读者的代表存在性别差异。检查出版物如何谈论 LinkedIn 可以指导教师如何在课堂上讨论 LinkedIn 和性别。这篇文章建议教师可以修改或创建作业来解决潜在的性别使用模式。
更新日期:2019-08-18
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