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Minority, Millennial Graphic Designers Say No to the ‘Road to Hell’
Design and Culture ( IF 0.7 ) Pub Date : 2019-11-28 , DOI: 10.1080/17547075.2020.1688042
Miriam M. Ahmed

Abstract Milton Glaser’s ‘Road to Hell’ test is well-known in the responsible design movement, yet under-examined in graphic design literature. Qualitative data from twenty minority,1 millennial designers – who have been historically underrepresented in graphic design discussion – on their responses to Glaser’s test were analyzed alongside quantitative data from the 2017 AIGA Design Census to investigate variables linking and affecting responsible designers. Minority, millennial designers with mid- to upper-class incomes were found to be the most concerned about ethics in design, and affected by personal value systems, the gender pay gap, professional growth, and financial stability. These designers constitute a segment of the industry likely driving advocacy efforts, though the movement as a whole is still struggling.

中文翻译:

少数民族、千禧一代平面设计师对“地狱之路”说不

摘要 Milton Glaser 的“通往地狱之路”测试在负责任的设计运动中广为人知,但在平面设计文献中却没有得到充分研究。来自 20 名少数族裔 1 千禧一代设计师的定性数据——他们在平面设计讨论中的代表性历来不足——与 2017 年 AIGA 设计普查的定量数据一起分析了他们对格拉泽测试的反应,以调查连接和影响负责任设计师的变量。中上层收入的少数千禧一代设计师被发现最关心设计伦理,并受到个人价值体系、性别薪酬差距、职业发展和财务稳定性的影响。这些设计师构成了行业的一部分,可能会推动倡导工作,尽管整个运动仍在苦苦挣扎。
更新日期:2019-11-28
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