Abstract Social media can be used for multiple purposes within the legal profession, such as client development, networking, disseminating information, and building awareness of the firm and its practices. This study found that the more social media platforms a firm uses, the higher its ranking among prestigious law firms. Based on the practices of successful law firms, it is recommended that lawyers maintain LinkedIn and Twitter accounts as a way to connect with clients and the public. Findings indicate that additional platforms are beneficial, based on the practice areas of a firm. Guidelines are provided for composing effective social media messages.

中文翻译：

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律师事务所对社交媒体的使用：与收入，声誉和业务领域的关系

摘要社交媒体可以在法律界内用于多种目的，例如客户发展，网络联系，信息传播以及建立对公司及其实践的认识。这项研究发现，律师事务所使用的社交媒体平台越多，其在著名律师事务所中的排名就越高。根据成功律师事务所的做法，建议律师保留LinkedIn和Twitter帐户，以与客户和公众建立联系。调查结果表明，基于公司的业务领域，其他平台是有益的。提供了用于编写有效社交媒体消息的准则。