Abstract In a qualitative content analysis of The Vegan Society’s quarterly publication, The Vegan, spanning 73 years and nearly 300 issues, the trajectory of one of the world’s most radical and compassionate counter cuisine collectives is presented and critically assessed. The Vegan Society’s history provides a case study on the ways in which social movements negotiate difference and conflict. Specifically, this article highlights the challenges of identity, professionalization, and factionalism across the 20th and 21st centuries. This research also puts into perspective the cultural impact that veganism has had on Western society, namely the dramatic increase in vegan consumers, vegan products, and the normalcy of vegan nutrition.

中文翻译：

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素食协会和社会运动专业化，1944-2017

摘要 在对 The Vegan Society 季刊《The Vegan》的定性内容分析中，该刊跨越 73 年和近 300 期，呈现并批判性评估了世界上最激进和最富有同情心的反美食团体之一的发展轨迹。素食协会的历史提供了一个关于社会运动协商差异和冲突方式的案例研究。具体而言，本文重点介绍了 20 世纪和 21 世纪身份认同、职业化和派系主义的挑战。这项研究还透视了纯素主义对西方社会的文化影响，即纯素消费者、纯素产品和纯素营养的常态性急剧增加。