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Socializing Value Creation Through Practices of Making Clothing Differently: A Case Study of a Makershop With Diverse Locals
Fashion Practice ( IF 0.7 ) Pub Date : 2019-01-02 , DOI: 10.1080/17569370.2019.1565377
Anja-Lisa Hirscher , Francesco Mazzarella , Alastair Fuad-Luke

To counter the unsustainability of the current mainstream fashion system, an increasing number of designers are activating practices of social making aimed at empowering people through shared learning experiences. Within this context, the collaborative network Mode Uncut initiated Make Yourself…, a project focused on socializing value creation through making clothing differently. This article presents the project which took place in BITZ Unibz FabLab in Bolzano (Italy), as a case of social making of clothing in a “makershop” (i.e., a makerspace combined with a pop-up shop where diverse locals make clothes using discarded textiles and second-hand garments). Through this participatory action research project, it emerged that the process of bringing together diverse locals in a makerspace can help generating different clothing concepts, and that these concepts can bring about different value propositions for local clothes production. As an outcome of the project, a framework for socializing value creation was corroborated and enriched; the framework is conceived for other designers to use and generate value for individuals, communities, societies, the environment and local economies. In conclusion, this article discusses how social making contributes to shaping alternative exchange economies of fashion.

中文翻译:

通过不同的制衣实践社会化价值创造:以多元化当地人的创客店为例

为了应对当前主流时尚系统的不可持续性,越来越多的设计师正在激活旨在通过共享学习经验赋予人们权力的社交实践。在这种背景下,协作网络 Mode Uncut 发起了 Make Yourself...,一个专注于通过不同方式制作服装来创造社会价值的项目。本文介绍了在 Bolzano(意大利)的 BITZ Unibz FabLab 进行的项目,作为在“创客店”(即创客空间与快闪店相结合,不同的当地人使用废弃的衣服制作衣服)中社会制作服装的案例。纺织品和二手服装)。通过这个参与式行动研究项目,发现在创客空间中将不同的当地人聚集在一起的过程可以帮助产生不同的服装概念,并且这些概念可以为当地服装生产带来不同的价值主张。作为该项目的成果,社会化价值创造的框架得到了证实和丰富;该框架旨在供其他设计师使用,并为个人、社区、社会、环境和当地经济创造价值。总之,本文讨论了社会塑造如何有助于塑造时尚的替代交换经济。
更新日期:2019-01-02
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