This essay analyzes Elbert Hubbard’s 1911 Orpheum Vaudeville as I Have Found It, a nationally distributed advertisement for the Orpheum vaudeville circuit. While historians have argued that producers sold their performances through assurances of respectability and moral uprightness, we argue that Hubbard’s pamphlet courts patronage through a therapeutic rhetoric that appeals to the ideals enshrined in the Arts and Crafts Movement. This rhetoric attempted to assuage the malaise brought on by a perceived loss of individual control by recasting capitalism from a tool of corrupt industry to an instrument of personal prosperity. Given Hubbard’s celebrity and the broad circulation of his published work, this pamphlet offers insights into the ways that popular culture protected American capitalism in an era of widespread social and economic reform.

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狡猾的资本主义：埃尔伯特·哈伯德与美国杂技演员的出售

本文分析了艾伯特·哈伯德（Elbert Hubbard）于1911年创作的《 Orpheum Vaudeville》，这是一条在全国范围内分发的Orpheum vaudeville赛道广告。尽管历史学家认为制片人是通过尊重人和道德正直的保证来出售他们的表演，但我们认为哈伯德的小册子是通过一种治疗用语来赞助的，这种用语吸引了工艺美术运动所确立的理想。这种言辞试图通过将资本主义从腐败的产业工具转变为个人繁荣的工具，来缓解由于个人失去控制而引起的不适。鉴于哈伯德的名流和出版作品的广泛发行，本小册子深入探讨了在社会和经济改革广泛的时代，大众文化保护美国资本主义的方式。