Abstract Danube Delta is the second largest European delta, a UNESCO World Heritage Site, and a famous paradise for nature lovers and bird watchers, which attracts increasing numbers of tourists every year. The article uses mixed methods, qualitative (i.e., narratives) and quantitative (i.e., computer) analyses, to examine the main components of visitors' subjective experiences of the Danube Delta. Data is represented by online visitor reviews, posted between 2011 and 2017 on the TripAdvisor website. The results showed that experiences of the Danube Delta are mostly positive and centered on direct contact with nature and wildlife. However, managerial aspects linked to visit organization, such as boat types, trip itinerary, duration, or food, were more prominent in the tourists’ impressions and recommendations, compared to destination attributes. Experiences of the Danube Delta are mostly passive, dominantly visual, with low visitor emotional and physical engagement. The cultural and environmental dimensions are underrepresented in people's reviews.

中文翻译：

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基于 TripAdvisor 评论的自然世界遗产地游客体验分析

摘要 多瑙河三角洲是欧洲第二大三角洲，被联合国教科文组织列为世界遗产，是著名的自然爱好者和观鸟者的天堂，每年吸引着越来越多的游客。本文使用混合方法，即定性（即叙述）和定量（即，计算机）分析来检查游客对多瑙河三角洲的主观体验的主要组成部分。数据由 2011 年至 2017 年间发布在 TripAdvisor 网站上的在线访客评论表示。结果表明，多瑙河三角洲的体验大多是积极的，并且集中在与自然和野生动物的直接接触上。然而，与参观组织相关的管理方面，如船型、行程、时长或食物，在游客的印象和建议中更为突出，与目的地属性相比。多瑙河三角洲的体验大多是被动的，以视觉为主，游客的情感和身体参与度较低。文化和环境维度在人们的评论中没有得到充分体现。