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Women’s representation in business case studies – a framework of postmodernism to uncover hidden assumptions
Transnational Corporations Review ( IF 1.6 ) Pub Date : 2020-04-02 , DOI: 10.1080/19186444.2020.1748992
Tasnuva Chaudhury 1
Affiliation  

Abstract A review of entrepreneurship literature indicates a gap in women representation in business pedagogy. Studies emphasise the importance of business schools and effective curriculum in influencing potential entrepreneurs in venture creation. To identify the gap of women representation and to evaluate the effectiveness of curriculum materials, the paper examines the role of pedagogical materials used in entrepreneurship programmes to develop more women entrepreneurs. The lack of an integrative framework for understanding the nature and implications of women representation related to issues of power and dominance, ‘white male privileges’ in decision-making, and representation of marginalised groups are hardly studied. The study used a framework of postmodernism to help inform and interpret past research and frame the research problem and discussion. The paper compared and critically examined the assumptions made in case studies of a widely used entrepreneurship textbook and used deconstruction to understand women's representation and portrayal in case studies.

中文翻译:

妇女在商业案例研究中的代表–一个后现代主义的框架,以发现隐藏的假设

摘要企业家文学的回顾表明,女性在商业教育学中的代表性存​​在差距。研究强调商学院和有效课程的重要性,以影响潜在的企业家创业。为了确定女性代表的差距并评估课程材料的有效性,本文考察了用于创业计划的教学材料在培养更多女性企业家中的作用。几乎没有研究缺乏用于理解与权力和支配地位,决策中的“白人男性特权”以及边缘化群体的代表有关的妇女代表的性质和含义的综合框架。该研究使用后现代主义的框架来帮助告知和解释过去的研究,并构架研究问题和讨论。本文比较并批判性地研究了在广泛使用的企业家精神教科书的案例研究中所作的假设,并通过解构来了解案例研究中妇女的代表性和表现方式。
更新日期:2020-04-02
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