ABSTRACT In an era of industrialized food production, ultra-processed foods, “Big Food” marketing, and growing obesity rates, food has come to be framed as an object of risk – and as an object of regulation. Such reframing has fascinating implications related to issues of responsibility and decision making, especially when it comes to children’s food. This article probes the relationship between representation, regulation and “risky” consumption with respect to children’s food. I examine how child-targeted foods become framed as “risky” and what counts as “risky” food messaging under Health Canada’s commitment to restrict the marketing of unhealthy foods to children. Detailing the tension between food as a risk object and food as a child object, I suggest how issues of semantic provisioning and the politics of the unseen work to complicate and destabilize the (seemingly) straightforward process of prohibiting unhealthy food marketing to children.

中文翻译：

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从有趣到忧心忡忡：在加拿大向儿童营销和监管“危险食品”

摘要 在食品工业化生产、超加工食品、“大食品”营销和肥胖率不断上升的时代，食品已被视为风险对象——以及监管对象。这种重新构建对于责任和决策问题具有引人入胜的影响，尤其是在涉及儿童食品时。本文探讨了儿童食品的代表性、监管和“风险”消费之间的关系。我研究了在加拿大卫生部承诺限制向儿童销售不健康食品的情况下，针对儿童的食品是如何被定义为“有风险”的，以及什么是“有风险”的食品信息。详细说明作为风险对象的食物和作为儿童对象的食物之间的张力，