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“Why post more pictures if no one is looking at them?” Parents’ perception of the Facebook Like in sharenting
The Communication Review ( IF 1.8 ) Pub Date : 2020-04-02 , DOI: 10.1080/10714421.2020.1797434
Davide Cino 1 , Silvia Demozzi 2 , Kaveri Subrahmanyam 3
Affiliation  

ABSTRACT This paper reports on findings from an exploratory investigation about parents’ perceived role of the Facebook Like in sharenting (i.e., sharing about their children on social media) by drawing on the qualitative results of an online survey. Findings show that the majority of participants think that getting a Like on a picture of one’s child can encourage a parent to share more about him/her because of two main understandings of this paralinguistic cue: the Like as a received validation of one’s parenting, or as a metric of connection with important people, causing emotional reactions in the receivers. Several parents, though, judge the Like as more commonly being important for others, explaining this difference in terms of internal characteristics. This study aims to extend our understanding of the motivations behind sharenting by taking into account the role of the Like in this practice and highlighting how parents position themselves in such an exchange of digital photo-sharing and feedback. As communication does not happen in a vacuum, we advance that research on parents’ photo-sharing behavior online may benefit from considering whether and how social media liking can foster and shape interpersonal communication between posters and recipients.

中文翻译:

“如果没有人看,为什么要发布更多照片?” 家长对 Facebook Like 分享的看法

摘要 本文利用在线调查的定性结果,报告了一项探索性调查的结果,该调查结果是关于父母在分享(即在社交媒体上分享他们的孩子)中对 Facebook Like 的感知作用的探索性调查结果。调查结果表明,大多数参与者认为,在孩子的照片上点赞可以鼓励父母分享更多关于他/她的信息,因为对这种副语言线索有两种主要理解:点赞是对自己的养育方式的认可,或者作为与重要人物的联系的衡量标准,引起接收者的情绪反应。不过,有几位家长认为“赞”对其他人更重要,从内部特征的角度解释了这种差异。本研究旨在通过考虑 Like 在此实践中的作用并强调父母如何在这种数字照片共享和反馈交流中定位自己,从而扩展我们对共享背后动机的理解。由于交流不是凭空发生的,我们推进对父母在线照片共享行为的研究可能受益于社交媒体喜好是否以及如何促进和塑造海报和接收者之间的人际交流。
更新日期:2020-04-02
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