ABSTRACT

The study seeks to explore the influence of university-enterprise collaboration orientation on university’s performance. Specifically, the study investigates the effects of alliance scanning, alliance coordination, and alliance learning on university’s innovative performance and market performance. The effects were tested on the sample of 191 managers of 37 universities in Vietnam with a survey. Structural equation modeling (SEM) was used for testing these effects. The results show that all dimensions of alliance orientation including alliance scanning, alliance coordination, and alliance learning are significantly correlated with innovative performance. For market performance, only alliance coordination and alliance learning are significantly relevant to, but alliance scanning has a non-significant effect. As the pioneering study examing the effect of dimensions of university-enterprise alliance orientation on university’s innovative performance and market performance, this study extends the extant literature, particularly the modest research domain of university-enterprise cooperation. The study also added empirical evidence of Vietnamese context – an underexplored Asian developing context for studies of university-industry linkages which is vastly different from other contexts like developed Western economies. Furthermore, it offered a revised measure of market performance of university that will be useful for future research.

摘要

本研究旨在探讨校企合作导向对大学绩效的影响。具体而言，该研究调查了联盟扫描、联盟协调和联盟学习对大学创新绩效和市场绩效的影响。通过调查对越南 37 所大学的 191 名管理人员样本进行了效果测试。结构方程模型 (SEM) 用于测试这些影响。结果表明，联盟定位的所有维度，包括联盟扫描、联盟协调和联盟学习，都与创新绩效显着相关。对于市场绩效，只有联盟协调和联盟学习显着相关，但联盟扫描没有显着影响。作为检验校企联盟导向维度对大学创新绩效和市场绩效影响的开创性研究，本研究扩展了现有文献，特别是校企合作的适度研究领域。该研究还增加了越南背景的经验证据——​​这是一个未被充分探索的亚洲发展背景，用于研究大学与产业的联系，这与西方发达经济体等其他背景截然不同。此外，它还提供了对大学市场绩效的修订衡量标准，这对未来的研究很有用。特别是校企合作的适度研究领域。该研究还增加了越南背景的经验证据——​​这是一个未被充分探索的亚洲发展背景，用于研究大学与产业的联系，这与西方发达经济体等其他背景截然不同。此外，它还提供了对大学市场绩效的修订衡量标准，这对未来的研究很有用。特别是校企合作的适度研究领域。该研究还增加了越南背景的经验证据——​​这是一个未被充分探索的亚洲发展背景，用于研究大学与产业的联系，这与西方发达经济体等其他背景截然不同。此外，它还提供了对大学市场绩效的修订衡量标准，这对未来的研究很有用。