Abstract The aim of this article is to present a large‐scale regional project conducted in Sicily, #iziicilia, which consists of an online platform and app. My point of departure is an overview of the literature on the use of digital storytelling and Information and Communication Technologies for heritage promotion. I will then delve into the project itself, whose primary purpose was to use digital communication in order to enhance Sicilian cultural heritage, by involving more than 3,000 native Sicilians, forming ‘heritage communities’, and by developing more than 180 audio guides. I will argue that this project is a good example of participation in the co‐creation of cultural values through the digital promotion and valorisation of heritage and territories, as articulated in the Faro Convention. The participatory co‐creation of cultural content provides greater visibility of Sicilian cultural heritage, demonstrating the cultural values of the #iziicilia project itself. Finally, I will delineate izi.'s role in encouraging people to promote their heritage through emotional and creative storytelling.

中文翻译：

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遗产社区、文化价值的参与和共同创造：#iziTRAVELSicilia 项目

摘要 本文的目的是展示在西西里岛进行的一个大型区域项目#iziicilia，它由一个在线平台和应用程序组成。我的出发点是概述有关使用数字叙事和信息和通信技术促进遗产推广的文献。然后，我将深入研究该项目本身，其主要目的是通过让 3,000 多名西西里本地人参与，形成“遗产社区”并开发 180 多个音频指南，使用数字通信来增强西西里文化遗产。正如《法鲁公约》所阐明的那样，我认为该项目是通过数字化推广和遗产和领土价值来参与文化价值共同创造的一个很好的例子。文化内容的参与性共创提高了西西里文化遗产的知名度，展示了#iziicilia 项目本身的文化价值。最后，我将描述 izi. 在鼓励人们通过情感和创造性的故事讲述来宣传他们的遗产方面的作用。