Aim. This study aims to analyse the role of media in creating awareness on child sexual abuse and Good Touch Bad Touch among children. The research also aims to study the students’ awareness level of Child Sexual Abuse which includes the Good Touch Bad Touch. Method. The survey research method was used to collect data, through a well-structured questionnaire from 100 respondents of a school from a city of Punjab, constituting 20 respondents from each class, selected through convenient sampling. Result. The findings reveal that the media failed to create awareness on child sexual abuse among children. 90% of the respondents were not aware of any child sexual abuse or child helpline number. Conclusion. Even though, some initiatives were taken by various media tools to raise the child safety issue in the society, but those are not enough. There is a need to develop and run more specific programs regularly to raise awareness throughout society on child sexual abuse.

中文翻译：

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媒体在提高中学生对儿童性虐待的认识方面的作用

目标。本研究旨在分析媒体在提高儿童对儿童性虐待和良好接触不良接触认识方面的作用。该研究还旨在研究学生对儿童性虐待的认识水平，其中包括良好接触不良接触。方法。这项调查研究方法通过结构合理的调查表收集了数据，这些调查表来自旁遮普市一所学校的100名受访者，构成了每个班级的20名受访者，并通过方便的抽样方式进行选择。结果。调查结果表明，媒体未能使儿童意识到对儿童的性虐待。90％的受访者不知道任何儿童性虐待或儿童求助热线电话号码。结论。即使通过各种媒体工具采取了一些措施来引发社会中的儿童安全问题，但这些措施还远远不够。