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Contemporary factors influencing association conference attendance
Journal of Convention & Event Tourism ( IF 1.7 ) Pub Date : 2020-01-01 , DOI: 10.1080/15470148.2020.1719948
James Cassar 1 , Julie Whitfield 1 , Anya Chapman 1
Affiliation  

Abstract Competition amongst conference tourism destinations has intensified. Understanding the factors influencing delegate attendance thus becomes increasingly important. This paper aims to extend the current body of academic knowledge by examining motivators and inhibitors deriving from not only previous academic research but also contemporary industry reports. Delegate expectations relating to new and established factors influencing conference attendance are explored, while motivating and inhibiting factors are ranked in order of importance. Proactive management and organization responses to these factors are proposed. The research findings are important to destination managers in prioritizing the investment of their limited resources aiming to address the higher-importance factors. This allows such destinations to improve in their competitiveness in attracting conference tourism and conference delegates.

中文翻译:

影响协会会议出席率的当代因素

摘要会议旅游目的地之间的竞争加剧。因此,了解影响代表出席的因素变得越来越重要。本文旨在通过研究不仅来自先前的学术研究而且还涉及当代行业报告的推动因素和阻碍因素,来扩展当前的学术知识范围。探讨了与影响会议出席率的新的和确定的因素有关的代表期望,同时按重要性顺序对激励和抑制因素进行了排序。建议对这些因素进行积极的管理和组织响应。研究结果对于目的地管理者优先考虑其有限资源的投资以解决更高重要性的因素具有重要意义。
更新日期:2020-01-01
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