ABSTRACT

Revenue management (RM) is vital for a hotel’s success. Qualified revenue managers are required to maximize the hotels’ profit. Hospitality schools’ RM courses are critical for preparing students for these roles. Even though hospitality schools and associations provide RM classes, lack of qualified candidates is considered a significant challenge. Therefore, the purpose of this study is to revisit this issue and identify the gap between the competencies needed for RM professionals and the RM courses offered by universities. A descriptive analysis was conducted comparing the competencies described in job descriptions with the competencies described in the course catalog descriptions for hospitality RM courses (undergraduate level). Interpersonal communication, communications, marketing, and strategic management are frequently mentioned in the job descriptions but are not mentioned in the course descriptions. Risk management emerged as a new competency from the interviews but was not in the job descriptions or course descriptions.

摘要

收益管理 (RM) 对于酒店的成功至关重要。需要合格的收益经理来最大化酒店的利润。酒店学校的 RM 课程对于让学生为这些角色做好准备至关重要。尽管酒店学校和协会提供 RM 课程，但缺乏合格的候选人被认为是一项重大挑战。因此，本研究的目的是重新审视这个问题，并确定 RM 专业人员所需的能力与大学提供的 RM 课程之间的差距。进行了描述性分析，将职位描述中描述的能力与酒店 RM 课程（本科水平）的课程目录描述中描述的能力进行了比较。人际沟通、传播、营销、职位描述中经常提到战略管理，但课程描述中没有提到。风险管理作为面试中的一项新能力出现，但不在工作描述或课程描述中。