Abstract

Undergraduate business students (N = 307) reported their learning preferences from a list of 18 instructional methods commonly used by college of business educators. Data were also collected on academic and demographic characteristics. Exploratory factor analysis of student preferences for instructional methods identified five learning styles: “social learning, independent learning, experiential learning, traditional learning, and gaming.” A k-means clustering procedure used the five factors to create a typology of five student groups: “hands-on learners, open-minded learners, resistant learners, interactive gamers, and conventional learners.” When profiled using other student characteristics, the results help provide educators with insights into student’s instructional method preferences.

摘要

商科大学本科生（N  = 307）从商科教育学院通常使用的18种教学方法的列表中报告了他们的学习偏好。还收集了有关学术和人口统计学特征的数据。对学生偏爱教学方法的探索性因素分析确定了五种学习方式：“社会学习，独立学习，体验式学习，传统学习和游戏。” 一个ķ-均值聚类过程使用五个因素来创建五个学生群体的类型：“动手学习者，思想开放的学习者，反抗性学习者，互动游戏者和常规学习者。” 当使用其他学生特征进行剖析时，结果可帮助教育工作者深入了解学生的教学方法偏好。