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Understanding the robotic restaurant experience: a multiple case study
Journal of Tourism Futures ( IF 5.8 ) Pub Date : 2020-11-18 , DOI: 10.1108/jtf-04-2020-0070
Faruk Seyitoğlu 1 , Stanislav Ivanov 2
Affiliation  

Purpose

The purpose of this study is to investigate the robotic restaurant experience of travellers around the world and understand the components of robotic restaurant experience.

Design/methodology/approach

Travellers who had experienced a robotic restaurant were purposefully selected as a sample group for the study. As the robotic restaurants are limited around the world, multiple case study method has been chosen to gather richer data. A user-generated content technique which is a form of qualitative case study method has been benefited to gather data from travellers’ reviews.

Findings

The results reveal a model of components of robotic restaurant experience that include six main themes: attraction for kids, robotic system, memorable experience, ambience related attributes, food related attributes (economic value and gastronomic aspects) and deficiencies (in robotic system, in ambience related attributes and in food related attributes).

Originality/value

This paper is one of the first to investigate the robotic restaurant experience of travellers around the world. Moreover, it contributes to the research on restaurant experience and offers a model of components of the robotic restaurant experience.



中文翻译:

了解机器人餐厅体验:多个案例研究

目的

本研究的目的是调查世界各地旅行者的机器人餐厅体验,并了解机器人餐厅体验的组成部分。

设计/方法/方法

体验过机器人餐厅的旅行者被特意选为研究的样本组。由于机器人餐厅在全球范围内有限,因此选择了多种案例研究方法来收集更丰富的数据。作为定性案例研究方法的一种形式的用户生成内容技术已受益于从旅行者的评论中收集数据。

发现

结果揭示了机器人餐厅体验的组件模型,包括六个主题:对孩子的吸引力、机器人系统、难忘的体验、与环境相关的属性、与食物相关的属性(经济价值和美食方面)和缺陷(机器人系统、环境相关属性和食品相关属性)。

原创性/价值

本文是最早研究世界各地旅行者的机器人餐厅体验的论文之一。此外,它还有助于餐厅体验的研究,并提供机器人餐厅体验组件的模型。

更新日期:2020-11-18
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