As publicly-funded organisations operating in a sector characterized by ever-greater private-sector provision, public service broadcasters need to build a robust case for their continuing legitimacy. This paper examines the discursive strategies of the BBC in the UK in the context of the last three Royal Charter reviews. It shows that since the early 2000s, and particularly during the most recent Charter review, the BBC has deployed influential policy ideas on the creative economy to build a case that in keeping with the times emphasises its economic contribution as well as its more traditional role in fostering political and cultural citizenship.

中文翻译：

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公共服务广播公司如何为自己辩护？BBC“宪章宣言”分析

作为在私营部门提供越来越多的部门中运营的公共资助组织，公共服务广播公司需要为其持续合法性建立一个强有力的理由。本文在最近三项皇家宪章审查的背景下研究了 BBC 在英国的话语策略。它表明，自 2000 年代初以来，特别是在最近的宪章审查期间，BBC 就创意经济部署了具有影响力的政策理念，以建立一个与时俱进的案例，强调其经济贡献以及其在创意经济中更传统的作用。培养政治和文化公民。