Strategic development management currently does not fully meet the needs of the enterprise. One of the reasons is that strategic development methods are not ideal and not developed from the standpoint of their practical application. As a consequence, the results of their application are unsatisfactory. The purpose of this article is to improve approaches to the strategic development management of the enterprise. The authors examine in detail the concept of strategic development of the enterprise. In the course of the study, a scheme of the strategy formation process was developed, which allows establishing the relationship of its main structural elements. It is revealed that the organization of service activities of enterprises is still focused on service, rather than the product itself. It is established that the lack of innovation, outdated range and the inability of enterprises to respond quickly to changes in the market environment are the main reasons for the fall in demand for products.

中文翻译：

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企业战略发展管理方法的改进

战略发展管理目前不能完全满足企业的需求。原因之一是战略发展方法不理想，而且从其实际应用的角度来看也没有发展。结果，它们的应用结果不能令人满意。本文的目的是改进企业战略发展管理的方法。作者详细研究了企业战略发展的概念。在研究过程中，制定了一种战略形成过程的方案，该方案可以建立其主要结构要素之间的关系。可以看出，企业服务活动的组织仍然侧重于服务，而不是产品本身。已经确定，缺乏创新，