The Romanian business scene has recently borrowed the concept of corporate social responsibility (CSR), and this evolution was due to the presence of multinational companies (MNCs) that implemented new practices and activities in this area. Our paper aims to provide a presentation of social responsibility in Romania, based on public reports of multinational companies, studies and reports of several institutions involved, foreign and Romanian literature or websites and other media sources. After a short review of the literature on the CSR issue, we have described the main coordinates of CSR implementation within the Romanian business environment: authorities and institutions involved in the process, types of initiatives/actions undertaken by MNCs from Romania, and high priority domains of society that benefit from the support of MNCs. A general image of the stage of CSR development in Romania was captured by a strengths, weaknesses, opportunities and threats (SWOT) analysis on the subject. In the final section of our paper, we analysed the case of Petrom OMV Company, the top CSR player in Romania in recent years, in an attempt to prove that we can find remarkable examples of suitable practices and that these experiences must be disseminated within the overall Eastern European business environment.

中文翻译：

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罗马尼亚跨国公司对提高企业社会责任意识水平的影响

罗马尼亚商业界最近借用了企业社会责任 (CSR) 的概念，这种演变是由于跨国公司 (MNC) 在该领域实施了新的实践和活动。我们的论文旨在根据跨国公司的公开报告、若干相关机构的研究和报告、外国和罗马尼亚文献或网站以及其他媒体来源，介绍罗马尼亚的社会责任。在简要回顾了有关 CSR 问题的文献后，我们描述了罗马尼亚商业环境中 CSR 实施的主要坐标：参与该过程的当局和机构、罗马尼亚跨国公司采取的举措/行动类型以及高优先级领域受益于跨国公司支持的社会。通过对该主题的优势、劣势、机会和威胁 (SWOT) 分析，捕捉了罗马尼亚企业社会责任发展阶段的总体情况。在我们论文的最后一部分，我们分析了近年来罗马尼亚最大的企业社会责任参与者 Petrom OMV 公司的案例，试图证明我们可以找到合适实践的非凡例子，并且这些经验必须在整体东欧商业环境。