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Affecting determinants of trust in business relationships
Serbian Journal of Management Pub Date : 2018-01-01 , DOI: 10.5937/sjm13-16649
Noémi Piricz

Scholars claim that cooperation, conflict and even competition can exist between the partners in business relationship. Why are there conflicts among business partners? The logical answer is permanent changes in the fields of politics, economics, regulations, social norms and technological systems. It can also happen that in a new business network a company has to cooperate with its former competitor. In a dynamic relationship trust affects satisfaction. Satisfaction and conflicts are always perceived by business relationship partners. Different cultures evaluate a business relationship in different ways, therefore they have various views on how to start or develop business relationships. The aim of this paper is to investigate the complex effects of trust on perceived satisfaction, perceived conflict and among organizations in existing business relationships. In this research it was found that trust is affected by both satisfaction (positively) and conflict (negatively). Due to the lack of a widely accepted definition of trust in business and what determines it, this quantitative research may bring new thoughts to researchers or even support earlier models as well. In this empirical paper, quantitative research methods were applied and 315 valid questionnaires received from organizations registered in Hungary, independent of size and economic sector. The valid questionnaires were analysed by SPSS software using factor analysis and regressions.

中文翻译:

影响商业关系中信任的决定因素

学者们声称,商业关系中的合作伙伴之间可能存在合作、冲突甚至竞争。为什么商业伙伴之间会发生冲突?合乎逻辑的答案是政治、经济、法规、社会规范和技术系统领域的永久性变化。也有可能在新的商业网络中,公司必须与其前竞争对手合作。在动态关系中,信任会影响满意度。业务关系伙伴总是会感到满意和冲突。不同的文化以不同的方式评估业务关系,因此他们对如何开始或发展业务关系有不同的看法。本文的目的是研究信任对感知满意度的复杂影响,在现有业务关系中感知到的冲突和组织之间的冲突。在这项研究中发现,信任受到满意(积极)和冲突(消极)的影响。由于缺乏对商业信任及其决定因素的广泛接受的定义,这项定量研究可能会给研究人员带来新的想法,甚至也支持早期的模型。在这篇实证论文中,应用了定量研究方法,从匈牙利注册的组织收到了 315 份有效问卷,这些问卷与规模和经济部门无关。有效问卷采用SPSS软件进行因子分析和回归分析。由于缺乏对商业信任及其决定因素的广泛接受的定义,这项定量研究可能会给研究人员带来新的想法,甚至支持早期的模型。在这篇实证论文中,应用了定量研究方法,从匈牙利注册的组织收到了 315 份有效问卷,这些问卷与规模和经济部门无关。有效问卷采用SPSS软件进行因子分析和回归分析。由于缺乏对商业信任及其决定因素的广泛接受的定义,这项定量研究可能会给研究人员带来新的想法,甚至也支持早期的模型。在这篇实证论文中,应用了定量研究方法,从匈牙利注册的组织收到了 315 份有效问卷,这些问卷与规模和经济部门无关。有效问卷采用SPSS软件进行因子分析和回归分析。
更新日期:2018-01-01
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