Mission statement is personification of organizational identity and serve as central point for individual which identify themselves with the organization. Well-defined mission ensures the stability of an organization as it gives clear direction and is an important factor of cohesion. The behavior of employees, caused by this mission, is important for achieving the end results in business, and is therefore rightly considered to be a powerful tool in the management of an organization. The study’s aim is to show, through empirical research, how many employees are familiar with the mission of company they work for, and to point out the differences in understanding of the mission that exist among employees in public and private companies in Serbia. For the purpose of this research a questionnaire was constructed according to Denison model and was distributed in direct contact with respondents and via social network Facebook. Collected data were statistically analyzed and interpreted using descriptive analysis and independent samples test. The results showed that companies in Serbia still need to work on informing employees with mission and that there is significant difference between state and private companies in that sense.

中文翻译：

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塞尔维亚公司的使命现象

使命宣言是组织身份的化身，是个人认同组织的中心点。明确的使命可以确保组织的稳定性，因为它给出了明确的方向，是凝聚力的重要因素。由这一使命引起的员工行为对于实现业务的最终结果非常重要，因此被正确地认为是组织管理的有力工具。该研究的目的是通过实证研究显示有多少员工熟悉他们所工作的公司的使命，并指出塞尔维亚上市公司和私营公司员工对使命的理解存在差异。为了这项研究的目的，根据丹尼森模型构建了一份问卷，并通过与受访者直接联系并通过社交网络 Facebook 分发。使用描述性分析和独立样本测试对收集的数据进行统计分析和解释。结果表明，塞尔维亚的公司仍然需要努力向员工传达使命，从这个意义上说，国有和私营公司之间存在显着差异。