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Researching emotional labour among Public Relations consultants in the UK: a social phenomenological approach
Romanian Journal of Communication and Public Relations ( IF 1.3 ) Pub Date : 2016-05-19 , DOI: 10.21018/rjcpr.2013.3.193
Liz Yeomans

‘Social phenomenology’ (Schutz, 1970; 1978) and its concept of the ‘lifeworld’ has received limited attention in the research methods literature. Few contemporary researchers, with the exception of Aspers (2006a; 2006b; 2009) and Svensson (2007) have developed procedures for undertaking social phenomenological research in occupational settings. I developed a social phenomenological approach to explore, from an emotional labour perspective, how public relations (PR) consultants experienced, practised and understood their everyday interactions with clients, colleagues and journalists (Hochschild, 1983). If emotion is understood as a relational practice, the analysis of socially-constructed discourse is essential to access emotional meaning structures within occupational cultures such as public relations. I adopted an iterative analytical process whereby I interviewed, twice, a sample of six participants. From transcript analysis I produced a ‘description of practice’ document for participants to check (Aspers, 2006a; 2009). ‘Bracketing’ (Husserl, 1963/1913) involved writing self-memos throughout the research process, and finally, a self-reflexive account. Thematic analysis of findings resulted in a rich understanding of emotion management and identity work in public relations. This paper demonstrates that an iterative and reflexive analytical process that involves participants in cocreating social reality, is a compelling approach to understand the ‘lifeworld’ of social actors in occupational settings.

中文翻译:

在英国公共关系顾问中研究情感劳动:一种社会现象学方法

在研究方法文献中,“社会现象学”(Schutz,1970; 1978)及其“生活世界”的概念受到了有限的关注。除了Aspers(2006a; 2006b; 2009)和Svensson(2007)外,很少有当代研究人员开发出在职业环境中进行社会现象学研究的程序。我开发了一种社会现象学方法,从情感劳动的角度探讨了公共关系(PR)顾问如何体验,实践和理解他们与客户,同事和记者的日常互动(Hochschild,1983年)。如果将情感理解为一种关系实践,那么对社会建构话语的分析对于访问诸如公共关系之类的职业文化中的情感含义结构至关重要。我采用了迭代的分析过程,在此过程中,我两次访问了六个参与者的样本。通过笔录分析,我制作了一份“实践说明”文档供参与者检查(Aspers,2006a; 2009)。《放手》(Husserl,1963/1913)涉及在整个研究过程中写自我回忆,最后是自我反省。对调查结果的主题分析使人们对公共关系中的情感管理和身份识别工作有了深入的了解。本文证明,参与参与者共同创造社会现实的迭代和反思性分析过程是理解职业环境中社会参与者的“生活世界”的一种令人信服的方法。通过笔录分析,我制作了一份“实践说明”文档供参与者检查(Aspers,2006a; 2009)。《放手》(Husserl,1963/1913)涉及在整个研究过程中写自我回忆,最后是自我反省。对调查结果的主题分析使人们对公共关系中的情感管理和身份识别工作有了深入的了解。本文证明,参与参与者共同创造社会现实的迭代和反思性分析过程是一种理解职业环境中社会参与者的“生活世界”的令人信服的方法。通过笔录分析,我制作了一份“实践说明”文档供参与者检查(Aspers,2006a; 2009)。《放手》(Husserl,1963/1913)涉及在整个研究过程中写自我回忆,最后是自我反省。对调查结果的主题分析使人们对公共关系中的情感管理和身份识别工作有了深入的了解。本文证明,参与参与者共同创造社会现实的迭代和反思性分析过程是一种理解职业环境中社会参与者的“生活世界”的令人信服的方法。对调查结果的主题分析使人们对公共关系中的情感管理和身份识别工作有了深入的了解。本文证明,参与参与者共同创造社会现实的迭代和反思性分析过程是理解职业环境中社会参与者的“生活世界”的一种令人信服的方法。对调查结果的主题分析使人们对公共关系中的情感管理和身份识别工作有了深入的了解。本文证明,参与参与者共同创造社会现实的迭代和反思性分析过程是一种理解职业环境中社会参与者的“生活世界”的令人信服的方法。
更新日期:2016-05-19
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