This study aims to analyze the media coverage of the impact of extreme weather events (EWE) and related risk management activities in Brazil.,Using a documentary analysis, the authors examined the media coverage of droughts and floods from 2003 to 2013 with concomitant official reports.,The results indicate that although media coverage conveys the direct impact of floods and droughts on society, it underemphasizes the importance of risk management activities. Moreover, the private sector rarely engages in risk management and mitigation activities, despite the documented supply chain disruptions.,This study focuses solely on media coverage as provided by wide-circulation newspaper in Brazil and would benefit by being extended to all media platforms.,The results highlight the need for private sector involvement in risk management activities to facilitate the adaptation to climate change.,The study reveals the deficiency of existing reports and lack of awareness regarding EWE.,The study contributes by focusing on climate awareness and how society can adapt to climate change, as well as how businesses can improve supply chain operations to facilitate smoother risk management.

中文翻译：

---

气候风险认知和媒体框架

本研究旨在分析媒体对巴西极端天气事件 (EWE) 影响和相关风险管理活动的报道。,作者使用文献分析检查了媒体对 2003 年至 2013 年干旱和洪水的报道以及随之而来的官方报道.,结果表明，虽然媒体报道传达了洪水和干旱对社会的直接影响，但它没有强调风险管理活动的重要性。此外，尽管记录在案的供应链中断，私营部门很少参与风险管理和缓解活动。本研究仅关注巴西广泛发行的报纸提供的媒体报道，并将受益于扩展到所有媒体平台。