Abstract Evaluating the impact of media assistance is challenging for several reasons. Primary among them is that these kinds of initiatives operate in a complex political, social, and cultural environment. Although there has been increased attention to evaluation of media assistance, with a series of international conferences, funded research projects, and publications addressing this topic, it remains a problematic area of practice. This paper provides a survey of recent media assistance evaluation practices through an analysis of 47 evaluation documents of programs and projects from 2002–2012, identifying trends in methodology choices, and critiquing the quality of the evidence enabled through different evaluation approaches. It finds clear patterns in how, when and by whom evaluations are undertaken, but finds that these practices rarely generate useful, insightful evaluations.

中文翻译：

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十年的媒体援助评估实践：谁，何时，为什么和如何？

摘要评估媒体援助的影响具有挑战性，原因有很多。其中最主要的是，这类倡议在复杂的政治，社会和文化环境中运作。尽管人们越来越重视媒体援助的评估，但针对这一主题的一系列国际会议，受资助的研究项目和出版物，仍然是一个有问题的实践领域。本文通过分析2002年至2012年计划和项目的47个评估文件，确定方法选择的趋势以及对通过不同评估方法获得的证据的质量进行评估，对最近的媒体援助评估实践进行了调查。它找到了如何，何时以及由谁进行评估的明确模式，