Cybercriminals are taking advantage of the COVID-19 outbreak and offering COVID-19-related scams to unsuspecting people. Currently, there is a lack of studies that focus on protecting people from COVID-19-related cybercrimes. Drawing upon Cultivation Theory and Protection Motivation Theory, we develop a research model to examine the cultivation effect of government social media on peoples' information security behavior towards COVID-19 scams. We employ structural equation modeling to analyze 240 survey responses collected from social media followers of government accounts. Our results suggest that government social media account followers' participation influences their information security behavior through perceived severity, perceived vulnerability, self-efficacy, and response efficacy. Our study highlights the importance of government social media for information security management during crises.

网络犯罪分子正在利用新冠肺炎 (COVID-19) 疫情的爆发，向毫无戒心的人们提供与新冠肺炎 (COVID-19) 相关的诈骗。目前，缺乏专注于保护人们免受与 COVID-19 相关的网络犯罪侵害的研究。借鉴培育理论和保护动机理论，我们开发了一个研究模型来检验政府社交媒体对人们针对 COVID-19 诈骗的信息安全行为的培育效果。我们采用结构方程模型来分析从政府账户的社交媒体关注者收集的 240 份调查回复。我们的结果表明，政府社交媒体帐户关注者的参与通过感知严重性、感知脆弱性、自我效能和响应效能影响他们的信息安全行为。我们的研究强调了政府社交媒体在危机期间信息安全管理的重要性。