ABSTRACT

A new type of area of interest (AOI) termed “choice zones” is proposed, that is relevant for eye tracking research in the built environment. Choice zones are an ex ante measure; this is in contrast to many existing definitions of AOIs which are data-driven. Choice zones are defined algorithmically using space-geometric parameters. The validity of the concept is tested against fixation data from an urban navigation experiment in which participants chose between alternative paths. Findings show that choice zones account for 90% of the fixations clusters. The merit of the measure for applied studies in built environment research is discussed.

中文翻译：

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选择区域：与建筑相关的兴趣区域

摘要

提出了一种称为“选择区域”的新型兴趣区域（AOI），该区域与已建环境中的眼睛跟踪研究有关。选择区域是事前的措施；这与数据驱动的AOI的许多现有定义相反。选择区域是使用空间几何参数通过算法定义的。该概念的有效性通过城市导航实验中的固定数据进行了测试，参与者在备选路径之间进行选择。结果表明，选择区域占注视群集的90％。讨论了该措施在建筑环境研究中的应用价值。